How To Strengthen Your Brand Right Now
One of the major secrets to a successful business is branding. When you spend time cultivating and building a consistent brand, you gain the ability to create trust and rapport with your target consumers. In many ways, your business’s branding is the first impression a customer has about your company and what it has to […]
10 Marketing Ideas for 4th of July
The 4th of July, also known as Independence Day, is one of the most important and widely celebrated holidays in the United States. According to NRF’s annual survey conducted by Prosper Insights & Analytics, at least “88 percent of Americans plan to celebrate Independence Day this year, spending a total $6.7 billion on food items.” […]
What is SEO and Why Is It Important for Your Business?
For many businesses, search engine optimization (SEO) seems like a pretty easy concept to understand. It’s only a matter of choosing a few choice keywords and implementing them into your website’s copy so that it ranks high on search engines like Google. In truth, while this basic principle is important to grasp, it’s also imperative […]