You probably already know how paramount blogging is to your overall marketing strategy. It is an essential part of a business that, if well-optimized, can help place you on the map for potential customers. Along with increasing SEO rankings on search engines, blogging can also build your company’s online presence, branding, and reputation—this allows you […]

When it comes to a marketing strategy, many marketers, bloggers, and business owners join in the social media hype without a second thought. For some reason, there’s a common belief that social media only involves taking pictures, writing a quick, thoughtless caption, and then publishing it. While starting out on social media is relatively easy, […]

WordPress provides an overwhelming amount of analytics plugin options—each complete with their compelling array of complete metrics, tracking features, and data for your site. You may think you’re better off without a WordPress analytics plugin but that’s where many go wrong.  An analytics plugin is a crucial part to building your website on WordPress. It […]