Writing a blog post is not an easy task. From its length to its written content, a successful blog post is highly dependent on a myriad of key factors that helps it rank on search engines. However, there’s always one thing that content writers tend to overlook: headlines.  Headlines are the lifeforce of a blog […]

Instagram advertising presents businesses with a vast number of objectives that can make or break a marketing strategy. As such, it’s a method that must be approached differently than other marketing methods, especially on social media platforms. Instagram, for example, is highly effective at engaging target audiences and creating brand awareness and loyalty. This platform […]

Although a minor holiday in Mexico, Cinco de Mayo is a full-blown day of celebration in the United States. The holiday, originally meant to commemorate an important battle that occured in Mexico during the late 1800s, has evolved over the years to honor Mexican culture and heritage, especially in cities with large Mexican-American populations. On […]